New Wave is a leading company in the promowear, workwear and sportswear sector. It produces top-quality customisable clothing through several of its own brands. Work ethics, sustainability and customer focus are the principles on which the company was founded and grows.
The main objectives to be achieved, in agreement with the customer, were: the creation of the online shop, which follows the requirements of simplicity, clarity and speed of navigation; the development of the fully customised reseller section with the possibility of sending quotation requests.
We created the architecture and graphics of the ecommerce from the wireframe to the mockup, navigable prototype and finally, web development. Maximum attention was given to the UX/UI design phase in order to make the e-commerce user-friendly and ensure that it had a high conversion rate.
We have developed a completely customised 'find a retailer' section. Here users can search for and contact printers from all over Italy thanks to the implementation of a geolocation system.
Users can request a customised quote to be sent directly to the dealer of their choice.
In the quote request, you can indicate the quantity of garments to be customised, the type of decoration, and the geographical location of the retailer. You can also send a personalised message.